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UPDATED: 8:45 AM ET — October 6, 2024

The only thing I love more than a solo shopping trip Target? A solo shopping trip to Target during Target Circle Week! And, as my luck would have it, the retailer is hosting a fall installment of its popular week-long sale. From now until October 12, Target Circle members can save big on everything — no virtual aisle is safe! 

Target already has amazing prices, but over the next seven days you can score deeper discounts on hundreds of mom essentials. Think 5-star kitchen appliances to help with dinner prep, fall clothes  for the entire family and skincare products that keep your and baby’s skin safe from the winter elements. You can also save on last-minute Halloween costumes and decorations, as well as toys to get ahead of holiday shopping.  

Based on my personal and professional know-how, I’ve found you the most worthwhile deals. I even compared the Target Circle Week sales to Amazon’s October Prime Day deals to ensure you're saving the most money on items you need (and, hey, maybe a few you want). 

To keep up with all the deals and sales happening this month, consider bookmarking and checking this page regularly. Until then, check out the best Target Circle Week deals for moms below.

Pajamas for the whole family

Whether you’re looking for a cozy pajama set to wear postpartum or matching family pajamas for your holiday photos, Target has a ton of options — and right now you can save 40% on select pajamas! For a PJ set that’s perfect for both pregnancy and postpartum, I recommend Auden’s short sleeve collar set. And if your family loves spooky season, there are also a few Halloween family pajama options that feature ghosts, pumpkins and a skeleton or two.

An array of nursing bras

You can never have too many nursing bras — the leaks will happen, and they will stain, trust me! So, you might as well take advantage of the 20% off deal on select nursing and non-nursing bras. The two I’d recommend are the Kindred Bravely Sublime Hands-Free Pumping & Nursing Bra ($41.60 $52), with its wireless design and soft material that kept me comfortable all day, and the Auden Seamless Sleep Bra ($16 $20), which provided great support at night.

A twist on the Target diaper deal

Get a $15 gift card

Buy 2 enormous diaper packs See More
Available at Target

Target is known for its diaper deals, but the Target Circle Week diaper sale is especially good. For the next week you can earn a $15 gift card when you buy two enormous diaper boxes. This is a great opportunity to build your diaper stockpile while also “earning” a little money to treat yourself. Not all diapers are part of the deal though, just the following:

And what's a stockpile of diapers without a stockpile of wipes? You can also earn a $10 Target gift card when you buy two packs of wipes, specifically the super sized packs.  

Cold weather clothes

Winter is coming, and Target Circle Week is a great time to prepare your closet for the seasonal transition. Right now you can save 30% on fleeces, sweaters and pants from a range of five-star brands. This includes cozy tops from Universal Thread, Target’s line of high-quality clothing, and bump-friendly attire from Isabel Maternity, which is sold exclusively at Target. 

An entire Cat & Jack winter wardrobe

I’m dreading the day when my daughter outgrows Cat & Jack clothes. But since that’s years away, I fully plan on taking advantage of the current Cat & Jack deal: 30% off sweatshirts, pants and fall sets. Not only are Cat & Jack clothes adorably stylish (I’ve yet to see an obnoxiously bright color or shimmer of glitter), but they are made of strong fabric that can withstand the roughest play and countless washes. Trust me: Half of my daughter’s wardrobe is Cat & Jack hand-me-downs. 

Super absorbent towels

30% off

Pillowfort Hooded Towels
$15 $10.50 See More
Available at Target

On a rare solo outing to Target, I snagged these thick, yet soft Pillowfort hooded towels, which are currently 30% off. They are slightly larger than typical baby towels, so you can wrap them around your child for extra warmth post-bathtime. And if you like they way they feel, you’ll be happy to know all Pillowfort towels (and bedding!) are included in this sale.

The ultimate toddler shoe

Crocs have become the go-to shoe brand for toddlers, and it’s easy to see why. The slip-on style supports their growing independence, the durable material is easy to clean, and, well, they’re just cute. Right now, select Crocs styles are 30% off during Target Circle Week. While most people associate Crocs with sunnier days, the brand also makes rain boots and fur-lined clogs that are perfect for winter.

All the winter wonderland decór

It’s never too early to think about (and plan) for the winter holidays — especially if you can take advantage of Target Circle Week’s 30% off holiday decór sale. I’m talking stockings, lights and ornaments. I’m even tempted by the hyper realistic artificial trees, which are also included in the sale. I love an evergreen as much as the next Hallmark movie girl, but artificial trees are a huge time and money saver. 

Meal prep tools

I’ve been gradually upgrading my kitchen with gear that not only cuts down on meal prep time but also makes dinner prep easier. Several of my go-to items are included in Target Circle Week’s 50% off kitchen appliances deal. My meal prep MVP? This Cuisinart toaster oven that bakes, broils, toasts, roasts, and even air-fries. In just an hour, it helps me prep a week’s worth of my daughter’s breakfasts and lunches, thanks to the multiple trays you can use at once.